"The cost of one paper cup totally misses the true cost to the business of the labor involved, and the gas involved in moving these cups around."
-Steve Apotheker, Senior Analyst in Portland, Oregon Metro office of Solid Waste and Recycling
Learn the Journey of a Paper Cup created by NBC Universal for green week. When you use a reusable mug, you are choosing not to contribute to the Carbon Emissions and Industrial Waste of this energy intensive process!
"If only 50 customers a day in every store were to use reusable mugs, Starbucks would save 150,000 disposable paper cups daily! This equals 1.7 million pounds of paper, 3.7 million pounds of solid waste, and 150,000 trees a year."
-Starbucks Green Team
Starbucks has launched a reusable mug project that allows you to calculate your impact based on the number of paper cups you use. Visit http://www.starbucks.com/thebigpicture and find out how you can make a difference by using a reusable mug instead of a paper cup!